Best Negotiating Practices®
B2B Sales Negotiation Training
Sales professionals need negotiating skills, strategies and behaviors to earn customers’ trust. From foundation to advanced skills and strategies, participants explore sales negotiation scenarios of increasing intensity and complexity, with expert coaching and peer feedback. Sales negotiation workshops and conference sessions are tailored to your sales, business development, capture managers, and marketing organization challenges.
Learn through Engaging Exercises
Role Plays |
Company-Specific Brainstorming |
Company-Specific Case Studies |
Planning Live Negotiations |
Movie Clips |
Self-Assessments |
Recaptured Learning |
Goal Setting |
Sample Learning Outcomes
Persuading and trading value through sales cycle |
Pursuing price increases with confidence |
Presenting opening offers strategically |
Responding to customer objections |
Anticipating buyer behavior |
Neutralizing procurement’s tactics |
Getting past customer indecision |
Re-negotiations in tough times |
Leveraging power even when you don’t have it |
Influencing stakeholder and buyer perceptions |
Negotiating with customers you can’t afford to lose |
Avoiding common mistakes that damage credibility and trust |
Capturing value as your work to a close |
Enhancing value and strengthening positions for future sales |
and more! |
Why Sales Teams Choose Watershed’s Negotiation Programs
- High impact workshops motivate new behaviors
- Maximized audience engagement
- Tailored to your industry, market, and challenges
- Supports corporate goals
- Tools for sales managers to build corporate competency in negotiations
- Sales teams capture new value and close more deals faster
Empower your Sales Professionals with Impactful Negotiation Skills
Inspiring Keynotes & Sales Meetings
Intense Workshops for All Sales Levels
Coaching for Individuals and Sales Teams
Watershed is with You for the Long Haul
Follow-up Support & Coaching
eTools for Planning Negotiations
